Article of January 23, 2020

Paris, world’s capital of fashion

Paris is a city that crosses times and fashions since its presence on this market goes back several centuries and even before the French Revolution. Whether it was the era of rococo and new classicism (17th - 18th century), the belle époque or the Roaring Twenties (late 19th - early 20th century) or even today... Paris has always been one of Europe's and then the world's fashion centres with renowned designers such as Christian Dior, Yves-Saint-Laurent, Louis Vuitton or Jean-Paul Gauthier.

Apart from the many creators such as those mentioned or Coco Channel and many others who have taken up residence in Paris. Many major brands have shops on the "most beautiful avenue in the world": the Champs-Élysées like Gucci, Versace or even Abercrombie and Fitch benefiting both from the reputation of Paris in the field of fashion, but also from the very strong attraction that Paris enjoys in the field of tourism.

It also hosts some of the world's biggest fashion shows during Fashion Week, which takes place twice a year and during which the biggest fashion houses present their latest creations. The place that Paris occupies in the fashion world could be summed up in a quote from Jean-Jacques Rousseau: "Fashion dominates the provincials, but Parisian women dominate fashion. ».

Paris is not only the "City of Love", one of the largest tourist cities in the world, but it is THE fashion capital of the world.